Rolf Benirschke to give Keynote at CBI Formulary, Co-Pay & Access Summit
April 4, 2017
Rolf Benirschke will be giving a Keynote address at the CBI Formulary, Co-Pay & Access Summit in San Francisco on Tuesday, April 11. Based on Rolf’s life experiences, “Lessons from a Grateful Patient” will focus on the needs of the patient and the importance of pharma and biotech companies to continue innovation and to continue improving the patient experience.
CBI’s Formulary, Co-Pay and Access Summit provides a forum for industry to convene, benchmark and gain strategies to navigate new and impending access challenges within the value-based landscape while providing valuable patient services and support including coupons, co-pays and bridge programs. The Summit will be held at the Hyatt Centric Fisherman’s Wharf on April 11 and 12.